Sutton’s Liberal Democrat council has launched an innovative online community website which will allow residents to sign up and help shape public campaigns.
Called MySutton, the site provides residents with a platform to discuss borough issues such as barriers to recycling, regular exercise or fostering and adoption, or what could help more parents access free childcare.
Their discussions will be monitored by the council to provide a unique insight into people’s views that can help to shape council policy and campaigns.
It is the first time the online tool has been used by a local authority in the UK. The council is taking its lead from such private sector companies as British Airways who have introduced the idea to design aspects of their service including their aircraft cabins.
MySutton is open to anyone who lives, works or studies in the borough. To sign up online visit: https://localsay.communispace.com/mysutton.
The council hopes eventually to gather a community of up to 800 citizens.
Those signing up will find a range of questions to complete. This information will be used to make sure the council is asking a representative sample of borough residents about particular issues.
Cllr Ruth Dombey, Lib Dem Leader of Sutton Council, said: “Our council has always been at the forefront in providing innovative solutions to communicate with the people we serve. We’re committed to excellent services for our residents and we want to lead the way in digital engagement with those people who prefer to communicate with us online.
“We are keen to involve residents of all ages in using digital technologies and helping them to get the best out of them in every aspect of their lives. The MySutton project is an extension of that work.”